Is there a difference between LISTSERV® and an email list?

Yes! LISTSERV is a software application that runs opt-in email lists, including discussion groups, newsletters, announcement lists and email marketing campaigns – in other words, all types of permission-based mailing lists. So, LISTSERV is not an email list. It is a program for email lists.

For more details about the proper use of the term LISTSERV, visit:
http://www.lsoft.com/corporate/trademark.asp

THEBIGBOOK, a unique online study group operated by The Recovery Group, has won the Grand Prize in the LISTSERV Choice Awards – The Mailys 2012. Founded in 1995, The Recovery Group runs more than 100 LISTSERV lists focused on helping people recover from eating disorders using the 12 steps of Alcoholics Anonymous.

"The Big Book list hosts an online study each year. Beginning in January, we study the first 150 pages of The Big Book, which the original members of Alcoholics Anonymous wrote," said Linda Smallwood, Coordinator of THEBIGBOOK. "Our LISTSERV list has archives going back to 1999. Each leader's share, as well as the responses to the daily assignments are there, where they can be read for years to come by those who struggle with eating disorders all over the world."

Congratulations to THEBIGBOOK and the other finalists – GUNROOM, RECOVERYMEDITATIONS, WORLDWIDEWORDS, WTS – and to all the nominated lists. Thank you to everyone who nominated and voted in this year's award program.

Read More »

Keep The Code of Email Marketing Top of Mind »

Did you know that the ListPlex email list hosting service is available as an emergency notification system? The service consists of a special hosted ListPlex node and is primarily meant as a backup system and additional resource for emergency communication or crisis readiness. If something unexpected happens with the normal communication channels, the service provides an additional way to communicate with important stakeholders through email.

If an interruption occurs at your organization's primary LISTSERV site – for example, the university computer center loses power in a hurricane, earthquake or other emergency – then the ListPlex notification service can serve as an important backup channel to reach people on campus through web and mobile email.

Read More »

Skate Into 2013 with Confidence »