LISTSERV - LISTSERV-AT-WORK Archives - COMMUNITY.EMAILOGY.COM

To read the complete newsletter in a browser, visit:
http://www.lsoft.com/news/issue1-2011-us.asp

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LISTSERV at Work - Issue 1, 2011

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Highlights of This Issue:

* RESADM-L: LISTSERV Choice Awards 2010 Winner
* Tips and Trends 2011: Getting Seen on Any Screen
* LISTSERV Choice Awards 2011 Now Open for Nominations
* Celebrating the 25th Anniversary of LISTSERV in 2011
* New Year ... Old LISTSERV Version?
* LISTSERV and LISTSERV Maestro Tech Tips
* Kayvu Beta Testing Open
* Did you Miss the Pyre of Spam?

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*** RESADM-L: LISTSERV Choice Awards 2010 Winner ***

By L-Soft Staff

In 1993, before the Internet became mainstream, there were 20 people who wanted to come together to "talk shop" and share support about their work as research administrators. The result was the Research Administration Discussion List (RESADM-L), run on L-Soft's LISTSERV email list software. Founded as a community for research administrators to discuss and decipher the complexities of applying for and administering government-funded research grants, today RESADM-L brings together about 3,000 professionals in this specialized and highly challenging field.

Read Case Study: http://www.lsoft.com/customers/resadm-l.asp
Read Press Release: http://www.lsoft.com/news/resadm-us.asp
View Subscriber Testimonials: http://www.lsoft.com/customers/resadm-l-quotes.asp

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*** Tips and Trends 2011: Getting Seen on Any Screen ***

By Teresia Sjödin
Communication Designer, L-Soft

The web experience is, without a doubt, increasingly extending beyond personal computers to mobile devices such as smart phones and tablet computers. In the year ahead, email marketing will take an essential role in an environment where more and more potential customers are reading their email.

Not only is it time to consider how websites can be best developed to meet the needs of users who are navigating with their fingertips but future email design will also be influenced more by mobile devices, and the gap between computer email and mobile email will continue to close. As this arena grows, small businesses are starting - or will need to start - designing email marketing campaigns for mobile phones.

Read More: http://www.lsoft.com/news/anyscreen-issue1-2011-us.asp

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*** LISTSERV Choice Awards 2011 Open for Nominations ***

By L-Soft Staff

A new season of the LISTSERV Choice Awards, also known as "The Mailys" is now open for nominations. Nominating a LISTSERV list or LISTSERV Maestro email marketing campaign is easier than ever. Everyone who nominates a new list and submits a valid, completed nomination form to L-Soft, with a postal mailing address, will receive an L-Soft promotional item of their choice, including t-shirts and tote bags.

The always-exciting public voting phase will commence as soon as the first nominations have been received.

Nominate List: http://www.lsoft.com/news/choiceform.asp
Read About Awards: http://www.lsoft.com/news/choiceawards.asp
See Teaser Video: http://www.youtube.com/watch?v=UK4gAJysA64

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*** Celebrating the 25th Anniversary of LISTSERV in 2011 ***

This is a landmark year for L-Soft staff and the LISTSERV community worldwide as LISTSERV turns 25. Originally created in 1986 by Eric Thomas, then an engineering student in Paris, now the Founder and CEO of L-Soft, LISTSERV was the first program to automate email list management, launching the permission email list communication industry.

Calls for your LISTSERV stories, special anniversary prize giveaways and many more opportunities are in the works, leading up to the official anniversary date, June 23, 2011. To receive up-to-the-minute updates about upcoming anniversary activities, bookmark or subscribe to EmailBits, L-Soft's new microblog list. Meanwhile, travel through a quarter-century of LISTSERV with the new timeline.

View LISTSERV Timeline: http://www.lsoft.com/corporate/history_listserv.asp
Read EmailBits: http://www.lsoft.com/emailbits

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*** Tech Tip: LISTSERV ***

Q: What are some time-saving hints and tips that everyday LISTSERV site administrators and list owners may not know?

Answer by Ben Parker
Chief Corporate Consultant, L-Soft

This tech tip will be a collection of some time- and labor-saving hints and tips for LISTSERV site administrators and list owners, including how to perform mass edits on list headers, speed up the list creation process, and how to smoothly test various list header settings for their effect.

Read More: http://www.lsoft.com/news/techtipLSV-issue1-2011-us.asp

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*** Tech Tip: LISTSERV Maestro ***

Q: How can I use LDAP and Dynamic Query Lists with LISTSERV Maestro?

Answer by Ben Parker
Chief Corporate Consultant, L-Soft

With version 16.0 and later, LISTSERV can connect to an LDAP directory either to authenticate user logins or to return results for Dynamic Query Lists (lists of addresses to be mailed to, resulting from a real-time LDAP query). LISTSERV Maestro can also make use of this Dynamic Query process for doing mailings. LISTSERV Maestro passes the query to LISTSERV, which in turn passes the query to LDAP. Results are returned to LISTSERV, and the mailing is sent out.

Read More: http://www.lsoft.com/news/techtipMAE-issue1-2011-us.asp

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*** New Year ... Old LISTSERV Version? ***

Are you running the latest version of LISTSERV? If you haven't upgraded yet, now is the time. Join the many L-Soft customers who have been getting superb results and increased usability and flexibility since they upgraded.

Not yet running LISTSERV 16.0? Be sure to check out the "Sweet 16" features available only in the current software version. Upgrade to LISTSERV 16.0 today, and enjoy all the benefits that you have been missing. And remember that upgrading is free for customers with current maintenance and support contracts.

See LISTSERV 16.0 Benefits: http://www.lsoft.com/news/upgrade-issue1-2011-us.asp
Download LISTSERV 16.0: http://www.lsoft.com/download/listserv.asp

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*** Kayvu Beta Testing Open ***

L-Soft is inviting small- and mid-sized organizations to participate in a free beta test of Kayvu, a new hosted email marketing service. The Kayvu interface was designed to provide step-by-step support for beginners on the path to becoming professional email marketers. Take a test drive today and sign up for the beta test. Setting up an account only takes a few minutes of your time.