Remember the September introduction of Apple's Mail Privacy Protection (MPP), which generated much buzz and sent many email marketers into panic mode about its impact on open-up tracking? What happens if we take a meditative moment to breathe through the hype and fear – and, instead, forge onward with the best practices and tools to get rich tracking data while respecting your subscribers? Think of it as the "Big Three" mantra for post-MPP email marketing and communications: * Keep on tracking – the right way – with anonymous tracking or personal tracking with consent * Set an intention to follow all data privacy and protection regulations using built-in best practices * Visualize your subscribers as the real people they are and go beyond to build their trust You can do all of this – making the most of your communications and meeting the moment in the privacy era – with the newly launched LISTSERV Maestro 10.0 email marketing and analytics software. Check out these benefits: * Ensure Compliance, Honor Subscriber Preferences * Take Your Message Design Up a Notch * Save Time with File Sharing + Hosted Attachments * Send Smartly + Compare Recipient Activities on Mobile vs Other Devices * Make Subscriber Management Easier with API + Improved List Management Discover the Maestro Edge: https://www.lsoft.com/products/maestro.asp ######################################################################## EmailRules - A LISTSERV Blog for Email Communicators View Blog: http://www.lsoft.com/blog Unsubscribe: &*TICKET_URL(EMAILRULES,SIGNOFF); Contact the EmailRules list facilitators at: [log in to unmask]