Tue, 27 Aug 1996 21:12:04 +0200
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The requests are actually sorted by snail-mail address, since many people
order a shirt for their spouse. This way we can put two shirts in the
same box without doing multiple passes. Another thing is that, after the
onslaught of initial orders, we will be dealing with say 20-30 orders a
week. Finally there is the issue of ending up with shirts that nobody
orders. For every size/design combination other than say the top 5, there
will invariably be a number of shirts that people just end up not
ordering. The more boxes you have, the more unordered shirts you get.
Admittedly, with free shirts you can reasonably hope to find someone to
take the remaining shirts away from you so you can throw away the boxes,
but when you get into sweat or golf shirts that you're selling for ~$25,
just 4 unsold shirts x 10 boxes = $1000, and extreme sizes tend to be
harder to get rid of. I'm very familiar with this problem as it provided
me with premium brand jeans at 10-20% of list price. I'd buy the winter
ones in summer and vice versa, when they couldn't find people my size
(the smallest available) to get rid of the inventory. One size up and
there were just 2-3 left in the entire store, 2 sizes up and there were
none (out of a dozen possible sizes). Every year they kept ordering a
surplus of jeans my size which I kept buying in the off season (it never
occurred to them to order less next time). Then when I turned 18-19 I
grew up to the next size and this didn't work any longer :-(
Eric
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