To read the complete newsletter in a browser, visit:
http://www.lsoft.com/news/issue2-2009-us.asp
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LISTSERV at Work - Issue 2, 2009
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In this Issue:
* Court Approves L-Soft's Reorganization Plan
* Last Chance to Beta Test LISTSERV 16.0
* Ask the Email List Guru: Where Less Meets More
* Tech Tip: LISTSERV
* Tech Tip: LISTSERV Maestro
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*** Court Approves L-Soft's Reorganization Plan ***
By L-Soft Staff
The U.S. Bankruptcy Court for the District of Maryland has approved
L-Soft international's reorganization plan, signaling the company's
emergence from its voluntary Chapter 11 petition. The reorganization
plan becomes effective June 17, 2009. On that date, L-Soft international
will no longer need to seek court approval for decisions outside the
ordinary course of business. L-Soft international has continued normal
business operations since its petition, filed two years ago to help
resolve protracted litigation. The reorganization plan includes a final
settlement of this litigation.
L-Soft international's parent and sister companies in Sweden, Germany
and the UK were dismissed from the litigation in 2003 and have not been
subject to any bankruptcy proceedings.
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*** Last Chance to Beta Test LISTSERV 16.0 ***
By L-Soft Staff
LISTSERV 16.0 beta testing is underway and will close soon.
The highlights of LISTSERV 16.0 include a brand new newsletter template
management system, which allows customers to send HTML newsletters
without expert-level HTML skills. Newsletters can be created by simply
clicking on placeholders and filling in the content. Additional new
features include an integrated HTML editor, message draft capabilities,
new testing and content analysis features as well as UTF-8 support,
which facilitates lists and sites that operate in non-English languages
and rely on charsets other than ISO-8859-1.
Customers who are interested in beta testing, please contact:
[log in to unmask] as soon as possible.
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*** Ask the Email List Guru: Where Less Meets More ***
Q. How can I do more with less and still be effective when it comes to
email list communication?
Answer by The Email List Guru
Thank you for posing this current yet timeless question. During a
recent rumination, I learned that many of our readers use email list
technology for a specific purpose - often a single purpose - such as a
customer discussion forum or a member newsletter. This was an "aha"
moment for me as herein lies the juncture where email enlightenment
meets the hard realities of our times. So how do these seemingly
opposite concepts work together to address the question at hand? Let us
take a look ...
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*** Tech Tip: LISTSERV ***
Q: How can I automatically monitor LISTSERV to make sure it is
functioning?
Answer by Liam Kelly
Senior Consulting Analyst,
L-Soft
For many L-Soft customers, LISTSERV is a key component of their IT
infrastructure. As with any key component, it is important to monitor
the LISTSERV service to make sure that it's responsive and operating
normally. In this Tech Tip, we will look at how to verify that LISTSERV
is available through email and the web, and how to make sure that the
application itself is running and responding to commands.
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*** Tech Tip: LISTSERV Maestro ***
Q: How can I synchronize external data with the recipient warehouse?
Answer by Ben Parker
Chief Corporate Consultant,
L-Soft
Several of our LISTSERV Maestro customers who have existing data stored
in an external database have asked how to synchronize that data with
data stored in the Maestro Recipient Warehouse (for example in Hosted
Recipient Lists). While LISTSERV Maestro can of course pull the data
directly from the external DB for mailing, features like subscriber
pages, subscribe/unsubscribe management by Maestro and
forward-to-a-friend are available only with data and lists hosted in
the Maestro Recipient Warehouse. Again, it is possible to transfer the
data to LISTSERV Maestro in a one-time move, but often, the data must
remain stored externally for legacy reasons (such as being in a CRM
system), so periodic synchronization is the only feasible solution.
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*** About LISTSERV at Work ***
LISTSERV at Work is L-Soft's customer newsletter. Published quarterly,
LISTSERV at Work keeps customers and the L-Soft community up-to-date
with the company's latest developments. Each newsletter contains the
latest LISTSERV product and industry news, as well as opinions,
guidelines and tech tips.
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*** Contact L-Soft ***
L-Soft international, Inc.
8100 Corporate Drive, Suite 350
Landover, MD 20785-2231
USA
Phone: 1-800-399-5449 / 1-301-731-0440
Email: [log in to unmask]
Web: http://www.lsoft.com
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© L-Soft 2009. All Rights Reserved.
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