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Eric Thomas <[log in to unmask]>
Wed, 14 Feb 1996 14:51:28 EST
text/plain (118 lines)
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This message is an L-Soft announcement.  L-Soft is the company that sells
LISTSERV(TM),  LSMTP(TM), LMail(TM)  and  other  networking products  and
services. This message  is not a spam;  it is only being  posted to lists
which are  owned and operated  by L-Soft  and discuss L-Soft  products or
services. For this announcement, the following lists have been selected:
 
   LSOFT-ANNOUNCE       L-Soft announcements
   LSTOWN-L             LISTSERV list owners' forum
   LSTSRV-E             Forum for LISTSERV evaluation kit users
-> LSTSRV-L             LISTSERV administrators - give and take forum
 
All these lists are operated by L-Soft and related to L-Soft products. If
you wish to  unsubscribe, simply send a  message to [log in to unmask]
with the following command in the text of your message:
 
                            SIGNOFF LSTSRV-L
 
If  you  have any  question  about  this  announcement, please  write  to
[log in to unmask] for more information.
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     L-SOFT RELEASES RECORD-BREAKING INTERNET MAIL DELIVERY SOFTWARE
 
             100,000 SMTP DELIVERIES AN HOUR ON A $5,000 PC
 
                            February 14, 1996
 
(Washington, DC)...  As more businesses  take advantage of the  speed and
cost-effectiveness of electronic mail, promotional Internet mailing lists
are popping up  everywhere. Used to publicize  everything from television
shows  to software,  these mailing  lists  can attract  thousands of  new
subscribers every week.  However, this influx of  potential customers can
be a mixed blessing for the  companies that manage the lists: in contrast
to traditional  bulk mail,  per-subscriber costs  and delivery  times can
actually increase as an electronic  mailing list grows. A machine hosting
a "hot"  list can quickly require  an upgrade. Even after  investing in a
$75,000 top of  the line Internet server, companies often  find that they
can barely match the delivery times of traditional paper mail - turning a
successful online marketing campaign into an embarrassment.
 
Building on six years of experience  with the delivery of massive volumes
of Internet  mail on  IBM(R) mainframes,  L-Soft international,  Inc. has
released a  new Internet  mail product, LSMTP(TM),  that provides  a cost
effective  remedy to  this  impasse. Fully  compliant  with the  Internet
standards  for  electronic mail,  LSMTP(TM)  can  deliver up  to  100,000
messages an hour on a  $5,000 Pentium(R) computer running Windows NT(TM).
In contrast, a  top of the line unix(R) workstation  costing over $50,000
can deliver approximately 300,000 messages a day - and only after careful
tuning.
 
"LSMTP  has allowed  us to  radically improve  our service  to the  C|NET
community",  says Ken  Emery from  C|NET: The  Computer Network.  "And we
don't mind the fact that, over the  next year, it's also going to save us
nearly  $100,000 in  people hours  and  hardware costs."  C|NET is  using
LSMTP(TM) in  tandem with  L-Soft's LISTSERV(TM)  product to  deliver its
online  newsletter, Digital  Dispatch, to  more than  320,000 subscribers
every week.
 
Speed without  reliability would be  meaningless, so it is  reassuring to
know that the release of LSMTP(TM) follows 6 months of use on the largest
mail  server  on  the  Internet.  Located  at  L-Soft's  headquarters  in
Landover, Maryland, this machine delivers over 2,000,000 messages a day.
 
But LSMTP(TM)  is not just  a product for  the demanding few.  Even sites
with  modest  workloads  will  appreciate LSMTP's  "install  and  forget"
design,   graphical  real-time   monitor  and   configuration  utilities,
autopilot operation, full support for ESMTP (the Internet's Extended SMTP
mail protocol) and, of course, the lightning-fast delivery times.
 
"There  is  absolutely  no  comparison between  our  slick  new  NT/LSMTP
environment and the sendmail setup  we were evaluating before", says Arty
Ecock,  Senior Systems  Programmer at  the  City University  of New  York
(CUNY). "With a great amount of unix  knowledge and a good amount of time
devoted to tuning, I  am sure that the unix machine  would have worked to
some degree. Unfortunately, we have neither the time, the required skills
nor the  inclination to  pursue the sendmail  solution. We  like turn-key
solutions, and LSMTP is one turn-key solution that runs like a bat out of
hell." CUNY  recently migrated its mainframe's  LISTSERV(TM) workload (up
to 361,440 daily  deliveries) to a 486/66 with 24M  of RAM and LSMTP(TM).
This machine has since then become  CUNY's central SMTP relay machine for
desktop PC and SLIP users.
 
Even on  its most  busy day, CUNY's  humble 486 was  able to  maintain an
average  delivery  time  of 1  minute  and  52  seconds  for 98%  of  the
recipients  (the  remaining  2%  being delayed  for  reasons  over  which
LSMTP(TM) has no control, such as slow or poorly connected mail servers).
 
Although LSMTP(TM) works well as a standalone mail delivery engine, it is
most impressive when used in tandem  with a mailing list manager, such as
L-Soft's popular  LISTSERV(TM) product.  Faster delivery times  result in
more effective  communication among  mailing list subscribers.  L-Soft is
offering  substantial   discounts  on   LSMTP(TM)  to   its  LISTSERV(TM)
customers,  and  special LISTSERV/LSMTP  bundles  are  available for  new
customers.
 
For more information  about LSMTP(TM), write to  [log in to unmask] or visit
our web site at http://www.lsoft.com.
 
For   more   information   about   C|NET  and   Digital   Dispatch,   see
http://www.cnet.com.
 
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L-SOFT, LISTSERV and LSMTP are trademarks of L-Soft international.
 
Unix is a registered trademark of UNIX Systems Laboratories, Inc.
 
IBM is a registered trademark of International Business Machines
Corporation.
 
Windows and Windows NT are trademarks of Microsoft corporation.
 
Pentium is a registered trademark of Intel Corporation.
 
All other trademarks, both marked and not marked, are the property of
their respective owners.
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